本文授权转载于微信公众号:餐饮视界ID:shijie-henda作者:餐谋长品牌策划/carina
继滴滴专车更名“礼橙专车”并发布新品牌LOGO后又有大动作了!滴滴出行携礼橙专车联合xCOSTA COFFEE在北京&上海开了两家300平的网红“车载”咖啡馆吸引了不少人过来打卡!
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亮点1:超真实的艺术装置
铁艺轮廓信号灯+霓虹灯门口是和“礼橙专车”差不多大小的专车满足了在车里喝咖啡的情调点上一杯COSTA咖啡开启一段惬意舒适的旅程
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亮点2:定制咖啡
专业咖啡师精心制作的手工咖啡配上礼橙专车定制杯套和撒粉片带给你不一样的感觉
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说到这个四月份的时候,滴滴快车 x KFC也开启了合作模式
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这样的手绘肯德基你见过吗
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可爱的动图也让人撒欢你的时间很宝贵只能为美食而浪费!
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不过说到COSTA COFFEE最有趣的要数B站和Costa合开的主题咖啡店
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走进店内,放佛进入到二次元的世界艺术异形的墙面小电视造型与咖啡制作装置结合制作满满的复古英伦范儿!
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B站的萌系元素和复古风格不经意从细节里流露
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壁炉、老相框和精致的桌椅还有乖巧的小电视版
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更重要的是店里的咖啡是由穿着专属服装的可爱小姐姐冲泡的~
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这并不是一家单纯的咖啡店
更是B站面基线下聚会的平台ヽ(✿゚▽゚)ノ
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这两年到处都是网红店不少大牌纷纷跨界餐饮界咖啡馆已经成了首选的事不过,值得去的网红店越来越少还需要在设计和创意上结合品牌的特性才能吸引更多的人过来打卡哟~
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